Lean Management Model in Retail Business: The Case of Supermarkets in Hanoi
http://repository.vnu.edu.vn/handle/VNU_123/55865 Vietnam has recently become an attractive and active destination for both foreign and domestic supermarket businesses. The foreign retailers play an important role in shaping the modern retail market in Vietnam and earning major market shares. This raises the question for our domestic retailers as how to gain more customers and operate more effectively. Several methods can help to achieve that aim, among which the Lean management method, focusing on eliminating wastes in operations to best utilize the resources, improve the competitiveness and enhance the capability to serve customers, has proved its success on a global scale. This paper aims at applying the Lean management philosophy and mindset to detect and resolve the typical wastes that are found in Vietnamese supermarket chains, which prevent their development and effectiveness. From practical observations at some supermarkets in Hanoi, quick customer surve...